Digital Billboard Survey Results
The issue of electronic billboards surfaced locally in April 2008 when Lamar Outdoor installed five electronic billboards in Omaha. On June 3, the Omaha City Council passed an amendment to the city’s zoning ordinance that clarifies the prohibition of electronic billboards. The amendment, effective through Dec. 31, gave the city planning department time to negotiate with the two billboard companies currently operating in Omaha regarding the potential regulation of electronic billboards in the city.
In July, Omaha by Design hosted an open forum on electronic billboards to provide the public with background information on issues surrounding their use and the opportunity to voice their opinions on the subject. The organization also hosted an informal web survey to further solicit public opinion. The results are available here (pdf file).